Magic SEO Ball says: very doubtful.
But really, why would you do this? If you’ve got an area of your site that’s about deals and other related things, and you’ve decided that it will be called “Deals,” why would you use some other term instead of “deals” to tell your users what that area of the site is about? It just defies logic, not to mention the first rule of marketing that we learned at our first SEO job: never make up a different term to describe your product that’s separate from the one you’ve already made up.
Based on a true story.